A quick introduction

I'm an Experience Designer passionate about creating seamless, user-centred experiences. Previously worked at GOV.UK and HSBC.

The image featured at the top of the about us page #1
The image featured at the top of the about us page #1
The image featured at the top of the about us page #1
The image featured at the top of the about us page #2
The image featured at the top of the about us page #2
The image featured at the top of the about us page #2

About me

I'm a customer-first designer with a strong UX foundation and a passion for creating intuitive, accessible experiences that work in the real world.

Across my career, I’ve designed at scale in startups, global finance, and government - delivering products and services that span digital and non-digital touchpoints. I specialise in mapping complex journeys, simplifying systems, and shaping intuitive, accessible experiences that meet real needs.

I’ve taken on both practitioner and leadership roles, and bring end-to-end experience across the full design lifecycle – from research and discovery through to prototyping, testing, and iteration. I'm always exploring new tools and smarter ways of working. My blend of craft and strategy helps me align stakeholders, deliver cohesive journeys, and create outcomes that make a meaningful difference.

Skills &
interests

UX Design
Interaction design
Prototyping
User testing & research
Information architecture
Discovery & workshops
Design strategy

Bad at golf
Drone enthusiast

Amateur investor
Coffee snob

Hiked a volcano in Guatemala

  • Greg understands well how to read things from different perspectives and brings ideas and people together. I personally learned a lot from Greg about design, he is a true partner to business and knows how to deliver value.

    Giscard Azizi

    Head of Product / HSBC

    I've been working with Greg for 2.5 years in HSBC. He's talented designer, with deep understanding of human centric design principles and great (design) thinking process.

    Lukasz Ziolkowski

    Lead UX Designer / HSBC

    Greg understands that collaboration with other aspects of design is crucial. He is one of my biggest allies in advocating for UX writing to be included throughout the entire design process.

    Antonio Domingo

    Lead Content Designer / HSBC

    I had the privilege to work within the global team that Greg has been building and observe how the team has been growing and getting stronger with a well-thought-out structure and methodology. Greg has this rare ability to empower employees and motivate them to do better and more.

    Hanna Kornek

    UX Designer / HSBC

    Greg has a keen understanding of business dynamics and customer needs which, coupled with his methodical approach to research, have consistently yielded outstanding results.

    Nitasha Kalra

    Head of Digital Payments / HSBC

    Greg has been able to elevate the knowledge & skillset of those around him, myself included. He introduced design thinking into the team, providing structure to the way we created products.

    Andy Lowe

    Senior Product Manager / HSBC

    Greg brought structure and clarity to our team, making us more efficient and effective. His leadership style is not just about achieving great results, but also about nurturing a positive and inclusive work atmosphere. He's a rare talent and a genuinely wonderful individual.

    Rishi Gubala

    Product Design Lead / HSBC

    Greg's passion for design and his ability to translate complex concepts into user-friendly solutions are truly commendable. He's not only a talented CX professional but also a fantastic team player.

    Connor Field

    Senior Product Manager / HSBC

    Greg adopts a customer-centric approach and well-crafted design strategy to shape customer experiences, which sets a strong example and high standards for the team. His patience and empathy are invaluable, and I have come to rely on him as my most trusted mentor, guiding my professional growth.

    Michelle Cao

    UX Design Lead / HSBC

  • Greg understands well how to read things from different perspectives and brings ideas and people together. I personally learned a lot from Greg about design, he is a true partner to business and knows how to deliver value.

    Giscard Azizi

    Head of Product / HSBC

    I've been working with Greg for 2.5 years in HSBC. He's talented designer, with deep understanding of human centric design principles and great (design) thinking process.

    Lukasz Ziolkowski

    Lead UX Designer / HSBC

    Greg understands that collaboration with other aspects of design is crucial. He is one of my biggest allies in advocating for UX writing to be included throughout the entire design process.

    Antonio Domingo

    Lead Content Designer / HSBC

    I had the privilege to work within the global team that Greg has been building and observe how the team has been growing and getting stronger with a well-thought-out structure and methodology. Greg has this rare ability to empower employees and motivate them to do better and more.

    Hanna Kornek

    UX Designer / HSBC

    Greg has a keen understanding of business dynamics and customer needs which, coupled with his methodical approach to research, have consistently yielded outstanding results.

    Nitasha Kalra

    Head of Digital Payments / HSBC

    Greg has been able to elevate the knowledge & skillset of those around him, myself included. He introduced design thinking into the team, providing structure to the way we created products.

    Andy Lowe

    Senior Product Manager / HSBC

    Greg brought structure and clarity to our team, making us more efficient and effective. His leadership style is not just about achieving great results, but also about nurturing a positive and inclusive work atmosphere. He's a rare talent and a genuinely wonderful individual.

    Rishi Gubala

    Product Design Lead / HSBC

    Greg's passion for design and his ability to translate complex concepts into user-friendly solutions are truly commendable. He's not only a talented CX professional but also a fantastic team player.

    Connor Field

    Senior Product Manager / HSBC

    Greg adopts a customer-centric approach and well-crafted design strategy to shape customer experiences, which sets a strong example and high standards for the team. His patience and empathy are invaluable, and I have come to rely on him as my most trusted mentor, guiding my professional growth.

    Michelle Cao

    UX Design Lead / HSBC